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- CEO & Founder

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Chris Skura is the customer-focused founder and leader of SKURA. As CEO he provides overall strategy, direction and leadership to the SKURA business worldwide. With his background in marketing and sales, Chris leads SKURA's rapid expansion and growth in the Sales Enablement space. Chris founded SKURA in 1996 with a vision to significantly improve the way sales and marketing organizations interact with customers, and had driven SKURA to its current market leading position. An industry thought leader Chris is committed to, and ensures SKURA is customer-led at all times, helping build world-class solutions to our customers' challenges. Prior to SKURA, Chris held various positions in sales and marketing at Bayer Inc. Chris holds a Bachelors degree in Math from the University of Waterloo.

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Jeff Wessinger

- President

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Jeff is the product visionary at SKURA. As President, Jeff’s responsibilities include product strategy and direction along with working with major customers and partners to understand and translate requirements into world-class Sales Enablement Solutions. Jeff is a recognized thought leader in the world of Closed Loop Marketing (CLM) technologies, providing innovative strategies and ideas to the world’s largest companies. Prior to joining SKURA, Jeff was the General Manager of Life Science Products at Oracle Corporation and has held Senior Management, Product Development and Product Marketing roles in the technology industry.

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Kent Potts

- EVP Marketing

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Kent leads global marketing for SKURA. A talented and accomplished Marketing executive, Kent's deep experience leading marketing strategy, product marketing and channel management ensures SKURA's Sales Enablement message is delivered to the right customer at the right time through the right channel. Previously Kent created a highly successful consumer products company whose clients included Wal-Mart, Home Depot, Disney Stores, Costco, Sam's Club, and many more large North American retailers and distributors. Prior to building and selling his company, Kent spent 6 years with The Walt Disney Company where his role focused on the global marketing and distribution of innovative consumer products for the leading Disney/Pixar brands. Kent holds a BBA from the University of Regina.

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Scott Samuel


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Scott is an investment banker and lawyer, an experienced "Bay Street" executive with past executive and management positions at Midland Walwyn Capital Inc (later became Merrill Lynch); ABN AMRO BanK; Gordon Capital; Canada Trust Securities and PricewaterhouseCoopers. He has been Director and Head of Investment Banking at Octagon Capital Corp, for the last few years. He holds the following degrees and professional memberships; B.Comm; MBA; LL.B.; Chartered Director.

Sales Enablement Success Series

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Peter Ostrow – Vice President And Research Group Director
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